Sofia Huizar

Senior Director, Communications – Publications

Sofia leads the development and implementation of CFI’s communications strategy and oversees the publications pipeline. Prior to joining CFI, Sofia served as Chief Marketing and Communications Officer at IGNITE, where she led the organization’s culture shift and thought leadership strategies, in addition to overseeing IGNITE’s wider strategic communications and marketing initiatives.

She previously held multiple roles at Pro Mujer, a social enterprise promoting financial inclusion and gender equality in Latin America, including Global Director of Communications, Director of Strategy and Innovation, and Communications Manager. In these roles, she led the development and execution of integrated communications and marketing strategies across the United States and Latin America, including the implementation of innovative programs in financial and digital inclusion, health, and entrepreneurship, helping underserved women in Latin America.


Sofia has a M.A. in Latin American and Caribbean Studies from New York University and a B.A. in History from Yale University.